Web Design • SEO • WordPress
Hi, I’m Larry Enzer. I’m a freelance web designer based in Neptune, New Jersey, creating custom WordPress websites, Local SEO strategies, website maintenance, and digital marketing solutions for businesses throughout Monmouth County, New Jersey, and remotely across the United States.
Modern WordPress websites built to rank, convert, and grow your business.
Refresh outdated websites into fast, modern, high-performing assets.
Improve Google rankings, local visibility, and organic traffic.
Updates, security, backups, and ongoing WordPress support.
Clean, fast, and conversion-focused websites built for real business results – not agency fluff.
No account managers. You work directly with the designer from start to finish.
Deep expertise in WordPress, performance, SEO, and real-world business websites.
Every website is structured for Google visibility from day one.
Speed-optimized builds designed to load quickly and convert visitors into leads.
If you already have a site, my Free Website Audit will show why it isn’t converting and what to fix to get more calls, inquiries, and sales fast. If you don’t have a website yet, I’ll guide you through a simple, painless process to launch a high-converting site that brings in customers while you focus on your business.
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I work directly with every client — no outsourcing or handoffs. Every website is custom-built for speed, search visibility, and a professional online presence.
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I take the time to understand your business, your audience, and your goals, creating a website that’s designed to build trust, engage visitors, and turn more of them into customers.
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Every website is designed to match your brand, creating a clean, modern look that builds trust and makes a strong first impression.
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Your website doesn’t end at launch. I provide ongoing maintenance, updates, and support to keep it secure, current, and running smoothly.
Many businesses focus on social media to attract customers, but most people still check websites first. An outdated or missing site can hurt your credibility, while a modern one builds trust and shows you’re ready to connect.
Unsure about hiring a freelance web designer? A freelancer delivers high-quality websites with fast turnarounds and personalized services, tailored to your business needs, with no hassles of a large agency.
A great website is only part of the picture. To help customers find your business, you also need a strong Google Business Profile and a website that’s built with SEO in mind.
I can set up and optimize your Google Business Profile, helping your business appear in Google Search and Google Maps while keeping your information accurate and up to date.
Whether you need a new WordPress website, improvements to your existing site, or a migration to WordPress, every website I build is optimized for speed, mobile devices, and search engines from day one.
I also take care of the technical details that help improve visibility, including on-page SEO, structured data, metadata, internal linking, and website performance. Combined with powerful tools like Yoast SEO, your website is easier for search engines to understand and simpler for you to manage.
My focus is on creating a solid foundation that helps your business get found online, attract more local customers, and continue growing over time.
Over the years, I’ve contributed to a wide range of web projects, from small businesses and growing startups to enterprise brands and Fortune 500 companies. Through agency partnerships, client collaborations, and independent work, I’ve helped create websites focused on usability, performance, and lasting impact.
With the relaunch of MWD Websites, I’m building on that experience while continuing to grow my independent freelance practice. This portfolio includes a mix of client work, collaborative projects, and proof-of-concept concepts, with more original work and in-depth case studies being added as the business evolves. Every project reflects the same commitment to thoughtful design, technical excellence, and creating websites that help businesses succeed online.
Every business is different, and every website should be too. Here are some featured WordPress websites I’ve designed for businesses across Monmouth County and beyond, each built with a focus on usability, performance, and growth.
A custom WordPress website created to help clients discover support services and schedule sessions online. The site combines clear service information with integrated booking functionality to make connecting with the business simple and convenient.
View Project →
A custom WooCommerce website designed to showcase a home décor brand with a clean shopping experience. The site focuses on presenting products beautifully while making it simple for customers to explore collections and purchase online.
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A local service website built around improving visibility across multiple service areas while creating trust with potential customers. The site combines targeted content, project showcases, and sustainability-focused sections to highlight the company’s expertise and values.
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A Modern food service website designed with smooth navigation, interactive image galleries, and a clean user experience that guides visitors through every section. This project showcases structured layouts, dynamic visual elements, and thoughtful interactions designed to create a seamless browsing experience across devices.
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My flagship WordPress demonstration website showcasing the power of custom post types, Advanced Custom Fields, and connected content relationships. The site demonstrates how WordPress can be transformed into a flexible content management system where administrators can update banners, manage related content, and control different areas of the website based on user permissions.
View Project →
One of my early responsive website projects built during the transition toward modern mobile-friendly design. Using flexible layouts, the website was designed to adapt across different screen sizes, creating a better experience as users moved from desktop displays to tablets and mobile devices.
View Project →
This project explored early app-inspired web experiences by dynamically loading content to create smoother transitions between sections. At the time, many mobile applications relied on similar approaches, using websites optimized for mobile devices to deliver a more interactive and streamlined experience.
View Project →
One of my early web design projects that explored new possibilities with custom @font-face typography and interactive animation techniques. At the time, these technologies were still emerging, allowing websites to move beyond standard layouts and create more engaging branded experiences.
View Project →Throughout my career, I’ve worked on websites across a wide range of industries, collaborating with local businesses, startups, nonprofits, enterprise organizations, and Fortune 500 brands. Every project presented unique goals, whether launching a new business, modernizing an established brand, or improving the overall user experience.
The projects below represent a selection of that work over the years. Some client projects can’t be shared publicly due to confidentiality agreements, while others reflect earlier stages of the web and have naturally evolved or been redesigned since their original launch. Together, they illustrate the breadth of my experience and the consistent principles that continue to guide my work today: purposeful design, intuitive user experiences, strong performance, and solutions tailored to each client’s goals.
My commitment to high standards in web design and development has given me the opportunity to work with some of the world’s leading Fortune 500 companies. Now, as a dedicated freelancer, I bring that same level of excellence to every project. I’m always available to discuss any updates, questions, or concerns, and I’m fully committed to delivering top-quality work as I refocus on freelance web design.
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Discuss your brand, and the best web design strategy that will align with your overall growth plan.
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Review the design process, what to expect and how a website will grow your brand’s online prescence.
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Gather any assets like images, logos, prices lists, written copy and reviews to make building easier.
There’s a reason WordPress powers over 43% of all websites on the internet. It’s trusted by everyone from small businesses and freelancers to global brands because it’s flexible, reliable, and built to grow.
I use WordPress exclusively because it gives my clients complete ownership of their website without locking them into a proprietary platform. Every website is fast, mobile-friendly, SEO-ready, and easy to update as your business evolves.
Modern WordPress features like the Gutenberg Block Editor and Full Site Editing make it simple to edit pages, publish blog posts, and manage content—without needing to know how to code. Behind the scenes, WordPress also supports powerful SEO tools, custom functionality, and virtually unlimited scalability, so your website can grow alongside your business.
Rather than building websites that look good today but become limiting tomorrow, I build on a platform that’s designed for long-term flexibility, performance, and growth.
WordPress offers far more than an easy way to build a website. It’s a flexible, secure, and continually evolving platform designed to support businesses of all sizes. Explore some of the key reasons why WordPress remains the world’s leading content management system.
WordPress is known for its user-friendly interface and intuitive design, making it easy for both beginners and experienced developers to navigate and use. Its flexibility allows developers to customize and modify the website according to their specific needs and requirements.
With a wide range of themes and templates available, WordPress offers endless possibilities for creating unique and visually appealing websites. Its drag-and-drop functionality allows users to easily add and rearrange elements on the page, without the need for coding.
Another thing, WordPress offers a powerful content management system (CMS) that allows users to easily create, edit, and publish content. This makes it an ideal choice for businesses and individuals who want to regularly update their website with fresh and engaging content.
One of the key advantages of WordPress is its robust plugin architecture. With thousands of plugins available, users can easily enhance their website’s functionality and add new features without the need for custom coding.
Whether it’s adding a contact form, integrating social media sharing buttons, or optimizing the website for search engines, there’s a plugin available for almost every requirement. These plugins are developed and maintained by a large community of developers, ensuring regular updates and support.
The plugin architecture also allows for seamless integration with third-party services and tools, such as e-commerce platforms, email marketing services, and analytics tools. This makes WordPress a versatile development tool that can be tailored to meet specific business needs.
WordPress is highly regarded for its search engine optimization (SEO) capabilities. It provides a solid foundation for optimizing websites and improving their visibility in search engine results which is vital to a website’s success.
The platform offers various SEO-friendly features, such as customizable permalinks, meta tags, and XML sitemaps. It also supports the integration of popular SEO plugins such as the Yoast SEO Plugin, which further enhances a website’s SEO performance.
Additionally, WordPress generates clean and organized code, which is favored by search engines. This, combined with its user-friendly interface, allows users to easily optimize their website’s content and structure for better search engine rankings.
WordPress has a vibrant and active community of developers, designers, and enthusiasts who provide extensive support and resources. Whether it’s seeking advice, troubleshooting issues, or learning new techniques, users can rely on the WordPress community for assistance.
The community offers various online forums, discussion boards, and tutorials where users can interact and share their knowledge. There are also numerous WordPress-related events, conferences, and meetups held worldwide, providing opportunities for networking and learning from industry experts.
WordPress also has an extensive documentation and knowledge base, which provides detailed information on all aspects of using and developing with the platform. This makes it easy for users to find answers to their questions and learn new skills.
WordPress is a cost-effective solution for website development. It is an open-source platform, which means it is free to download and use. Users only need to pay for hosting and domain registration, making it an affordable choice for businesses and individuals with limited budgets.
WordPress also offers scalability, allowing websites to grow and expand as needed. Whether it’s adding new pages, creating a blog, or integrating e-commerce functionality, WordPress can handle the demands of small businesses and large enterprises alike.
Furthermore, the availability of a vast number of themes and plugins ensures that websites can be easily customized and scaled without the need for extensive development work. This saves both time and money, making WordPress a cost-effective and scalable development tool.
WordPress offers seamless integration capabilities, allowing you to easily connect your ecommerce store with various third-party tools and services. Whether it’s payment gateways, shipping providers, or marketing automation tools, WordPress makes it simple to integrate them into your online store. This ensures a smooth and efficient operation of your ecommerce business.
Additionally, WordPress integrates well with popular customer relationship management (CRM) systems, allowing you to effectively manage customer data and provide personalized shopping experiences. With seamless integration capabilities, you can streamline your ecommerce operations and provide a seamless shopping experience for your customers.
WordPress uses the WooCommerce plugin to turn your website into a powerful ecommerce store. From there, you can manage products, credit card sales and customers with just a few clicks. You can also send out batch advertising emails and rotate banner ads and sales with ease.
In order to make informed business decisions and optimize your online store, it is important to have access to accurate and detailed analytics. WooCommerce provides a range of analytics and reporting tools that allow you to track and analyze key metrics, such as sales, customer behavior, and conversion rates.
With WooCommerce analytics, you can gain valuable insights into your store’s performance, identify trends, and make data-driven decisions to improve your sales and marketing strategies. From monitoring the effectiveness of your promotional campaigns to identifying your top-selling products, WooCommerce analytics empowers you to make informed decisions that drive the success of your e-commerce store.
